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Facebook and Instagram are the two most popular and powerful paid advertisement platforms in the world. These platforms offer unmatched scalable growth opportunities for all types of businesses. At ScalCity, we deliver performance-driven Facebook & Instagram Ads management services, in which we help businesses reach the right audience at the right time with the right message using demographic data, interests, behaviors, and advanced retargeting.
Facebook & Instagram Advertising is a kind of social media advertisement. This is a paid advertising campaign that is run through Meta Ads Manager, that allow businesses to promote their products, services, and content on the facebook and Instagram to highly targeted audiences. These ads appear across feeds, stories, reels, Messenger, and the Meta Audience Network.
We provide the service of audience research and target strategy, in which we identify high-intent audiences using interest-based targeting, behavioral data, custom audiences, and lookalike modeling to ensure ads reach users most likely to convert.
We also provide the service of campaign strategy and funnel mapping, in which our team designs full-funnel campaigns covering awareness, engagement, lead generation, and conversions to maximize lifetime value and performance.
To attract a quality audience, we create scroll-stopping visuals, videos, reels, carousels, and persuasive ad copy optimized for Meta’s algorithms and audience psychology.
We provide the service of conversion campaign and quality lead generation. From instant lead forms to website conversions, we build campaigns focused on real business outcomes and not vanity metrics.
We manage dynamic product ads, catalog campaigns, and retargeting strategies to drive product sales and reduce cart abandonment.
With the help of our retargetting and remarketing campaigns, we re-engage website visitors, social engagers, and previous customers to improve conversions and lower acquisition costs.
With the help of A/B testing and performance optimization, we continue to test creatives, audiences, placements, and messaging to ensure consistent improvement and scalable results.
CPC, CTR, CPL, conversions, ROAS, and revenue attribution are tracked with complete transparency with the help of our analytics, reporting, and tracking team.
Facebook and Instagram ads play a crucial role in increasing the brand's visibility on the internet. These ads instantly place your brand in front of your ideal audience without waiting for organic growth.
These ads not only enhance your brand visibility but also enhance your advanced targeting capabilities. You can reach users based on interests, intent, location, behavior, and past interactions.
It is vital for mobile-first engagement as Instagram and Facebook dominate mobile usage, delivering higher engagement and conversions.
It is a very cost effective way of lead and sales generation. With proper optimization, Meta ads deliver strong ROI and lower cost per acquisition.
With the help of these ads, you can track each and every click, impression, and conversion, which makes growth predictable and scalable.
